VRANDA sends positive signals: strong profit growth of 97%, continuing to deliver returns to shareholders.

VRANDA Signals Positive Outlook: Strong 97% Profit Growth, Continues to Deliver Shareholder Returns.

VRANDA, or Veranda Resorts Public Company Limited, announced strong operating results for 2025, with a net profit of 101 million baht, a 97% increase from the previous year. Total revenue for the year reached 1,507 million baht, a 20% increase, reflecting the recovery of the tourism sector and significantly improved cost management efficiency.


VRANDA's total revenue

for Q4 2025 alone was 474 million baht, a 31% increase compared to the same period last year, and a net profit of 44 million baht, a growth of 2,299%. Q4 EBITDA was 106 million baht, with full-year 2025 EBITDA projected at 481 million baht. This demonstrates profitability resulting from controlled employee and energy expenses, the opening of new hotels enabling better management of central resources and bargaining power with partners, and the utilization of global partnerships.

VRANDA

's revenue structure remains primarily derived from the hotel business, accounting for 96% of total annual revenue. Hotel revenue reached 1,507 million baht, a 20% increase, despite the initial impact of the earthquake on tourist confidence. This was boosted by the unexpectedly positive opening of the Veranda Resort Phuket Autograph Collection, particularly among high-end international tourists. Key performance indicators show an

average occupancy rate of 62% in 2025, a slight 5% decrease from the previous year, while the average daily rate (ADR) increased by 10% to 4,823 baht. This resulted in a 2% growth in RevPAR to 2,977 baht. Samui and Phuket stood out as being less affected by emergencies and are prime locations for high-spending tourists.

Real estate sales accounted for only 1% of revenue in 2025 due to the deferred revenue recognition of the Veranda Villas & Suites Phuket project to 2026. Currently, there is a backlog of approximately 750 million baht, with an expected revenue recognition of 300-400 million baht next year. This will be another key driver of profits.

In 2026, VRANDA aims for total revenue growth of approximately 20%, with 85% coming from the hotel business and 15% from the real estate business. The company sees an upward trend in Thai tourism, with the Chinese market returning as a key driver. 

Meanwhile, Europe, Russia, and long-haul markets such as the US and the UK continue to show growth trends driven by experiential and wellness tourism. In addition, the Indian market is a rising star, growing rapidly at 17% and increasingly moving into the luxury segment.

VRANDA's strategy

is to become a "Lifestyle & Luxury Destination," focusing on high-end customers who seek experiences over price. We are transitioning from providing accommodation services to becoming a Lifestyle Creator that caters to leisure, work (workation), and living, including the launch of "V Escape Pass," a premium digital membership that allows the company to analyze customer behavior data in real-time to increase satisfaction and build long-term loyalty.

Based on strong performance, the company plans to pay a higher dividend rate than the previous year, reinforcing confidence in its future growth potential. This is amidst positive signs for the tourism sector in 2026, particularly in Phuket and Samui, which are expected to be key locations for sustainable growth in the coming period.